Coca-Cola

Share a Coke

Swire Coca-Cola is a bottler that distributes the Coke brand throughout the western states. What they were looking for was to benefit from the #shareacoke campaign that corporate had been using for a couple years. Wanting to do more than just traditional advertising, they wanted a digital MVP. Since the campaign focused on a social aspect, we decided that we needed to draw people in by giving them local deals. This would be done by using location services to push deals at restaurants and attractions around them.

AGENCY + CLIENT

Swire Coca-Cola – Red Olive

ROLE

UI/UX Design, Mobile App Design, Creative Direction

PLATFORM

iOS, Android

personalize your own

A global leader in the beverage industry, the Coca-Cola company offers hundreds of brands, including soft drinks, fruit juices, sports drinks and other beverages

share a coke app

Swire Coca-Cola approached us and asked about making an app that they could present to Coca-Cola corporate as a way to capitalize on the popularity of the Share a Coke campaign. 

So we put our heads together and started to build something that allowed people to connect with each other. On social media people were already sharing photos of bottles with their names on them, why not reward them for doing that? The idea was to connect with local restaurants and venues that serve Coke products and have them pitch in prizes to contest winners.

COCA-COLA

Connecting with people

building an app that brings people together

Brandon Green

801.510.8363

brandon@brandgreen.net